Free tools

Small calculators and scorecards that run in your browser. Nothing you type leaves this page.

• Trial-to-paid conversion calculator: What a better activation rate is worth, in plain maths.
• Design cost calculator: Public price ranges for your scope, with sources.
• Free SaaS landing page grader: Grade your homepage on what a buyer reads.
• SaaS onboarding scorecard: Fifteen checks between sign-up and first value.